Vorlesung: 32820 Organizations and Innovation Strategy - Details

Vorlesung: 32820 Organizations and Innovation Strategy - Details

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Veranstaltungsname Vorlesung: 32820 Organizations and Innovation Strategy
Untertitel Lecture
Veranstaltungsnummer 32820
Semester WiSe 26/27
Aktuelle Anzahl der Teilnehmenden 51
erwartete Teilnehmendenanzahl 150
Heimat-Einrichtung Lehrstuhl für Betriebswirtschaftslehre mit Schwerpunkt Organisation, Technologiemanagement und Entrepreneurship
Veranstaltungstyp Vorlesung in der Kategorie Lehre (mit Prüfung)
Nächster Termin Donnerstag, 22.10.2026 10:00 - 12:00 Uhr, Ort: (WIWI) HS 8
Art/Form
Voraussetzungen
Bachelor degree in business sciences or a economics related field of studies.
Lernorganisation
• Interactive lecture
• Discussion of contents
• Discussion of questions and case studies linked to the organizational and competitive strategy of companies
• Interactive surveys and classroom experiments
Leistungsnachweis
Final exam 60 minutes

Final exam: 100%
SWS
2
Literatur
• Besanko/Dranove/Shanley/Schaefer (2010): Economics of Strategy, John Wiley & Sons 2010
• Dixit/Nalebuff (2010): The Art of Strategy: A Game Theorist's Guide to Success in Business and Life, Norton Paperback
• Selected essays and journal articles
Hinweise zur Anrechenbarkeit
This course is designed for students in the Master’s program Business Administration. It is also open to students from other Master’s programs that wish to offer their students a course in this specific area.
Turnus
Winter Term
Qualifikationsziele
• To understand concepts in the analysis of competition and strategy.
• To master basic tools and instruments used in this analysis.
• To apply the theoretical concepts to real-world examples.
• To be able to evaluate corporate strategies and to analyze competitive environments.
Workload
2 SWS (30 Std. Präszenzzeit 120 Std. Eigenarbeitszeit)
Sonstiges
Guest lectures

Lecture and exercise classes will be held in English.
ECTS-Punkte
5

Räume und Zeiten

(WIWI) HS 8
Donnerstag: 10:00 - 12:00, wöchentlich (14x)

Studienbereiche

Die Angaben zu den Anrechenbarkeiten an der FIM sind ohne Gewähr. Bitte beachten Sie die verbindliche Liste der Anrechenbarkeiten .

Modulzuordnungen

Kommentar/Beschreibung

This course focuses on the organizational and strategic challenges companies face in order to obtain a sustainable competitive advantage. It engages in an application-orientied analysis of intercompany interaction along the value chain. The course discusses how companies decide for strategic moves in order to attain competitive advantage. Amongst others, topics covered by this course will be pricing decisions, market entry decisions, intellectual property protection, network effects, and vertical relations within the value chain.

Students who have successfully participated in the module "Organizations and Innovation Strategy",

  • explain key theoretical concepts of management, competition and strategy science.

  • combine and compare knowledge of theoretical concepts with the understanding of emerging trends. In so doing, students discuss resulting consequences for strategic decision-making in organizations, e.g., the strategic implications of network effects on the management of platform ecosystems.

  • perform analyses to quantify abstract decision-making scenarios through game theoretic and economic models (e.g., simultaneous and sequential decision-making games).

  • assess corporate strategies through analyzing competitive environments surrounding organizations.

  • develop adequate recommendations for organizations' (competitive) strategies.